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A platform for the entire logistics industry.

What is RIO? a Cloud-Based digital platform from Volkswagen Truck & Bus that combines different sources of data, analyses them and gives users concrete recommendations for action in real time.

What was the challenge? to create an independent brand that bundles digital services for the entire transport and logistics ecosystem.

A platform for the entire logistics industry.

What is RIO? a Cloud-Based digital platform from Volkswagen Truck & Bus that combines different sources of data, analyses them and gives users concrete recommendations for action in real time.

What was the challenge? to create an independent brand that bundles digital services for the entire transport and logistics ecosystem.

A platform for the entire logistics industry

What is RIO? a Cloud-Based digital platform from Volkswagen Truck & Bus that combines different sources of data, analyses them and gives users concrete recommendations for action in real time.

What was the challenge? to create an independent brand that bundles digital services for the entire transport and logistics ecosystem.

A platform for the entire logistics industry

 What is RIO? a Cloud-Based digital platform from Volkswagen Truck & Bus that combines different sources of data, analyses them and gives users concrete recommendations for action in real time.

What was the challenge? to create an independent brand that bundles digital services for the entire transport and logistics ecosystem.

A platform for the entire logistics industry

 What is RIO? a Cloud-Based digital platform from Volkswagen Truck & Bus that combines different sources of data, analyses them and gives users concrete recommendations for action in real time.

What was the challenge? to create an independent brand that bundles digital services for the entire transport and logistics ecosystem.

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One fifth of all truck journeys are empty.

For the average truck, this amounts to 100,000 unnecessary kilometers being driven each year. Emissions, costs, working time – all senselessly wasted.

RIO offers transport and logistics companies the facility to manage their complete truck and trailer fleets on one platform.

One fifth of all truck journeys are empty.

For the average truck, this amounts to 100,000 unnecessary kilometers being driven each year. Emissions, costs, working time – all senselessly wasted.

RIO offers transport and logistics companies the facility to manage their complete truck and trailer fleets on one platform.

One fifth of all truck journeys are empty.

For the average truck, this amounts to 100,000 unnecessary kilometers being driven each year. Emissions, costs, working time – all senselessly wasted.

RIO offers transport and logistics companies the facility to manage their complete truck and trailer fleets on one platform.

One fifth of all truck journeys are empty.

For the average truck, this amounts to 100,000 unnecessary kilometers being driven each year. Emissions, costs, working time – all senselessly wasted.

RIO offers transport and logistics companies the facility to manage their complete truck and trailer fleets on one platform.

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Brand Architecture

Brand Architecture

Brand Architecture

Campaign

Campaign

Campaign

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Website

 We created a fully responsive website that works as a benchmark for all the features, applications and possibilities of the brand.



Website

We created a fully responsive website that works as a benchmark for all the features, applications and possibilities of the brand.

 

 

Website

We created a fully responsive website that works as a benchmark for all the features, applications and possibilities of the brand. 

 

Website

 We created a fully responsive website that works as a benchmark for all the features, applications and possibilities of the brand.

 

Website

 We created a fully responsive website that works as a benchmark for all the features, applications and possibilities of the brand.

IAA Product Launch

The IAA (International Automobile Exhibition) is the world's largest trade show for mobility, transport and logistics. We crafted a wide range of physical scenarios and multimedia content for RIO´s launch.

IAA Product Launch

The IAA (International Automobile Exhibition) is the world's largest trade show for mobility, transport and logistics. We crafted a wide range of physical scenarios and multimedia content for RIO´s launch.

IAA Product Launch

The IAA (International Automobile Exhibition) is the world's largest trade show for mobility, transport and logistics. We crafted a wide range of physical scenarios and multimedia content for RIO´s launch.

Product Launch

The IAA (International Automobile Exhibition) is the world's largest trade show for mobility, transport and logistics. 

We crafted a wide range of physical scenarios and multimedia content for the product launch.

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RIO Box

 We designed a customizable device that will be implemented on all Scania & MAN trucks. 

RIO Box

 We designed a customizable device that will be implemented on all Scania & MAN trucks.

RIO Box

We designed a customizable device that will be implemented on all Scania & MAN trucks.

RIO Box

 We designed a customizable device that will be implemented on all Scania & MAN trucks 

Client: Volkswagen Truck & Bus  // Agency: Serviceplan // Creative Director: Ben Hug  //  Art Direction: Raúl Rey // Design & Production: Serviceplan Team

Client: Volkswagen Truck & Bus  // Agency: Serviceplan // Creative Director: Ben Hug  //  Art Direction: Raúl Rey // Design & Production: Serviceplan Munich

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Raul Rey © 2020